Xiaomi Achieves Remarkable Milestone: Sells 300,000 Units of Redmi 12 Series Smartphones in India's Inaugural Sale
Xiaomi, the prominent Chinese smartphone manufacturer, orchestrated a significant event on August 1 in New Delhi, India, for the global unveiling of the Redmi 12 5G, alongside the introduction of the Redmi 12 4G tailored specifically for the Indian market. The much-anticipated first sales of both these smartphones commenced in India recently, culminating in a remarkable achievement for the Chinese brand - a revenue milestone of INR 3 billion ($36 million/€32 million).
During the initial sale, Xiaomi successfully retailed 300,000 units of the Redmi 12 series smartphones, marking a strong reception from consumers. However, the brand has not disclosed the exact breakdown between the 4G and 5G variants within this impressive figure.
The Redmi 12 4G variant initiates at INR 9,999 ($120/€110), while the base model of the Redmi 12 5G is priced at INR 11,999 ($145/€130). Notably, the Redmi 12 5G secures a significant position in the Indian smartphone landscape as the first device powered by the Snapdragon 4 Gen 2 SoC. Featuring a substantial 6.79" FullHD+ 90Hz LCD screen, the smartphone is underpinned by a formidable 5,000 mAh battery, equipped with 18W charging support. The photographic capabilities of the device encompass an 8MP front camera, accompanied by a 50MP primary lens and a 2MP depth sensor.
Conversely, the Redmi 12 4G variant derives its power from the Helio G88 chip. While closely resembling its 5G counterpart in many aspects, the 4G version distinguishes itself with an 8MP ultrawide rear camera and utilizes eMMC 5.1 storage instead of UFS 2.2 seen in the Redmi 12 5G.
For a comprehensive understanding of the contrasting features between the Redmi 12 4G and Redmi 12 5G models, interested individuals can refer to the detailed specs comparison available here.
Xiaomi's strategic approach in debuting these smartphones in the Indian market has not only garnered considerable sales revenue but has also stirred anticipation for the brand's future endeavors in the competitive smartphone sector.
Source: GSMArena | Image Source:
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